“What About the Women?” Lucy Smiles Criticizes Influencer Selection for China Trip

Kenyan digital creator Lucy Smiles has voiced her concerns over the recent selection of only male influencers for a fully funded trip to China.

Following the announcement by the Chinese Embassy in Kenya, which included content creators Moya David, Mulamwah, and Benawamalines, Lucy expressed her disappointment through social media.

Highlights

Lucy Smiles questions the criteria for selecting influencers for the trip.
The Chinese Embassy in Kenya announced a fully funded trip to China for three male content creators.
Lucy emphasizes the need for female representation in influencer opportunities.

Feeling overlooked, Lucy took to social media to express her disappointment, humorously questioning…Lucy humorously questioned,

“What criteria did they use to select those going to China? Maybe we females don’t know how to pack our suitcases.” She then added, “I had already told my village people that I was going to meet Jackie Chan!“

Her playful comment, though lighthearted, underscored a serious issue regarding the lack of female representation in influencer opportunities.

Male influencers embark on an exciting journey.

The trio of male influencers selected for the trip will get the chance to experience Chinese culture firsthand, visiting iconic landmarks such as the Great Wall and the Forbidden City in Beijing, Shanghai’s modern skyline, and Chongqing’s unique geography and renowned spicy cuisine.

This initiative aims to strengthen cultural ties between Kenya and China while giving these influencers valuable experiences to share with their followers.

By sharing their experiences on social media, Mulamwah, Moya David, and Benawamalines will act as cultural ambassadors, showcasing the beauty and richness of China to their audiences back home.

Furthermore, the trip is expected to broaden their perspectives and enhance the content they create, offering them fresh insights into Chinese culture and lifestyle.

Call for inclusivity in influencer opportunities

However, Lucy’s remarks have sparked a conversation about the inclusivity of such opportunities, with many supporting her call for equal representation. “Let’s stop playing unfair,” Lucy said. “Women also have a lot to offer, and we deserve to be part of such experiences.” Her comments reflect the growing desire for more diversity in influencer campaigns, especially when it comes to international opportunities.

As the male influencers gear up for their exciting journey, Lucy’s critique remains a reminder that inclusivity should be at the forefront of opportunities in the digital space. Many hope that future selections will better highlight the talent and contributions of both male and female creators, ensuring that all voices have a chance to shine on global platforms.