Safaricom has denied claims that it has removed the option to pay for Starlink internet services through M-Pesa. The company reassured customers that this payment method remains available.
The confusion began when a user on X (formerly Twitter), Gathogo B Mwangi, tweeted that Safaricom had cancelled the payment option. Safaricom responded, saying, “Bwana Gathogo, this isn’t factual. The option is still there. Please contact us if you face any issues.”
Starlink, a satellite internet service developed by SpaceX, launched in Kenya in July 2023. It provides high-speed internet to remote areas where traditional providers like Safaricom struggle to reach. Recently, Starlink introduced a rental option for its equipment, allowing users to rent the kit for Sh1,950 per month or purchase it for Sh45,500. Consequently, this move has intensified competition in the internet market.
Starlink has adjusted its pricing strategy to attract Kenyan customers. It offers two main packages: a 50 GB data plan with speeds of up to 200 Mbps for KSh 1,300, with additional data available at KSh 20 per GB, and an unlimited monthly data plan with speeds up to 100 Mbps for KSh 6,500 (USD 50). This competitive pricing aims to capture a significant share of the market.
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Comparison with Traditional Providers
Traditional Kenyan internet providers, such as Safaricom, Zuku, Airtel, and Jamii Telecommunications (Faiba), offer various packages with different speeds and costs. Safaricom’s plans range from 10 Mbps at KSh 2,999 to 100 Mbps at KSh 12,499. Zuku’s packages start at 10 Mbps for KSh 2,799, up to 60 Mbps for KSh 5,999. Airtel’s 5G plans range from 10 Mbps at KSh 3,500 to 50 Mbps at KSh 7,500, while Faiba offers speeds up to 140 Mbps for KSh 20,000.
Starlink’s arrival has sparked significant debate in Kenya. Many users on social media prefer Starlink, citing issues with traditional providers, such as government-imposed disruptions during sensitive times. Unlike cable-based systems, Starlink’s satellite technology is not affected by these disruptions.
Safaricom’s Regulatory Concerns
In response to the increased competition, Safaricom has raised concerns about the regulation of satellite internet providers like Starlink. The company has urged the Communications Authority of Kenya (CA) to ensure these providers collaborate with local companies rather than operating independently. The CA has responded, stating it reviews regulatory issues raised by providers and acts as needed.
Starlink’s entry into the Kenyan market has heightened competition. With its competitive pricing and advanced satellite technology, Starlink offers a strong alternative to traditional providers. As a result, this shift may encourage all players to improve their services and better meet the needs of Kenyan consumers.