Kenyan musician and businesswoman Esther Akoth, widely known as Akothee, recently took to social media to clarify misconceptions about her identity.
The mother of five expressed her frustration over being labeled a socialite, insisting that people should get her titles right.
Akothee emphasized that she is much more than a socialite, highlighting her extensive career as a professional artist and entrepreneur.
As an accomplished musician, Akothee has made a significant impact in the entertainment industry. However, her influence extends beyond music into various other fields, including brand strategy, marketing consultancy, and community empowerment.
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The Difference Between an Artist and a Socialite
In her post, Akothee made a clear distinction between being an artist and a socialite. An artist, she explained,” is someone who creates, performs, and expresses their talent through various forms of art. Artists dedicate themselves to their craft, working hard to leave a lasting impact on their audience and industry.
In contrast, a socialite gains attention primarily through their social life and presence at high-profile events, often lacking the professional achievements and talents that define an artist.
Akothee’s Professional Accomplishments
Akothee’s career is marked by a wide array of professional accomplishments that go far beyond the label of a socialite. Additionally, her diverse achievements highlight her significant impact across various fields.
Entrepreneurship: Akothee has successfully led ventures such as Akothee Safaris, Aknotela, Akothen Properties, Akothee Foundation, and the Akothee Academy. Her entrepreneurial spirit has made her a significant player in the business world.
Brand Strategist & Marketing Consultant: Akothee has an impressive track record in brand strategy. Notably, she helped transform Rosy, a brand under Chandaria Industries, from offering just three products to a range of 32 in just three years.
Brand Ambassador: Akothee has been the face of leading brands such as Premier Foods (Orchid Valley), Silverstone Airlines, Kenya Airways, and Tecno. Her work with Tecno, in particular, elevated the brand from a budget product to one associated with status and disposable income.
Event Organizer: Akothee has spearheaded large-scale events, including the Great Half Marathon Roan Antelope in Homabay County and the launch of the first-ever domestic commercial flight to Migori County.
Tourism Advocate: Akothee has played a vital role in promoting cross-border tourism between Kenya and Uganda, demonstrating her commitment to regional growth.
Philanthropy and Community Work: Through the Akothee Foundation, she has driven various initiatives, including securing donations to support those in need.
“I Am Brand Akothee.”
Akothee made it clear that she is not just a socialite but a multifaceted artist and entrepreneur. She proudly declared, “I am Brand Akothee,” underscoring her influence and impact across multiple industries.
Through her hard work and dedication, Akothee has established herself as a powerful force in Kenya and beyond. Furthermore, she inspires others with her story of success and resilience.